The China Greentech Initiative launches The China Greentech Report 2011, outlining five reasons why China has surpassed other markets in greentech implementation, including summaries of 19 specific high priority greentech market opportunities

(Qingdao, China, April 21, 2011) – Today the China Greentech Initiative (CGTI) launched its second China Greentech Report, an analysis of the catalysts and key opportunities of China’s greentech markets. The China Greentech Report 2011 was released at the Annual Summit of Green Companies, organized by China Entrepreneur Club, in Qingdao. The 2011 Report is a companion document to The China Greentech Report 2009 which CGTI launched at the World Economic Forum in Dalian in September 2009.

“We are very excited that our 2009 prediction that China will quickly become the world’s largest and fastest growing greentech market has come true,” said Randall S. Hancock, China Greentech Initiative co-founder. “In terms of size, opportunity, need, and government support, China’s greentech market is racing ahead of other nations. China’s overall market leadership may not be a surprise to some, but we believe that people will be surprised to learn that many of the biggest greentech opportunities in China exist in not-so-obvious areas.”

The China Greentech Report 2011 cites five specific trends that are driving China’s emergence as a global greentech leader:

1. Astonishing Growth – China’s domestic market has experienced tremendous growth due in part to economic expansion and ambitious greentech policies.
2. Urgent Needs – China urgently needs to save energy, manage its food and water supply and curb pollution for both environmental and economic reasons. This urgency is motivating the public and private sectors to make greentech a top priority.
3. Continuing Urbanization and Eco-Cities – The massive population shift from rural to urban areas compels the government to push cities to build responsibly, creating the potential for competition between cities aiming to be the most green.                                                                                                                                                                                                                                4. International Player Status – China is now using and demanding more energy than most other nations. As its rate of energy purchase and consumption increases, so does its role and visibility in global energy debates. Offsetting the high consumption rate is China’s aggressive attempts to improve its environmental records and image.
5. Capturing Domestic and Global Opportunities – The focus of China’s industrial policy and stimulus spending of late has been R&D and home-grown technology, resulting in the development of some of the world’s largest greentech manufacturing companies.

"China's emergence as a leader in global greentech markets reflects the significance of its influence beyond domestic borders and reveals a country evolving rapidly in response to pressing environmental concerns and a continuing need to drive sustainable economic growth, says Gavin Chui, Greentech Leader of PwC China, CGTI Strategic Partner. “The findings of the 2011 China Greentech Report testify to China's growth and transformation into a world leader and offers comprehensive insights into how the country is developing solutions to address its most pressing concerns. These solutions have the potential to assist others around the world who are grappling with similar issues and concerns."

The China Greentech Report, produced by the China Greentech Initiative, summarizes the extensive insights, analysis and research developed by CGTI annually. Each year greentech solution providers, adopters, investors and policy makers collaborate together with CGTI analysts as part of the China Greentech Initiative’s Partner Program, leveraging the collective experiences and expertise of participants to address greentech opportunities in China. The China Greentech Report, which summarizes the in-depth, comprehensive studies developed with and for CGTI’s partners, is distributed for free in order to share more broadly insights into the challenges and opportunities of China’s greentech markets.

Specifically, The China Greentech Report 2011 synthesizes assessments from six greentech sectors: Cleaner Conventional Energy, Electric Power Infrastructure, Green Building, Cleaner Transportation, Renewable Energy and Clean Water. In total the 2011 Report assesses 19 opportunities, including:

• China’s Emerging Electric Vehicle (EV) Ecosystem – The targets for China’s EV market are high and the incentives are strong, but the opportunities may not be as easy to access as some predictions state. The China Greentech Report 2011 explains the challenges facing China’s EV market and why low-speed EVs may be a bridge that will allow China to meet gradually adopt high-speed EVs on a large scale.
 
• China’s Rural Electrification Potential – Renewable energy has been a focus of China policy and news for years now, but most of the focus has been on how renewable energy (wind, solar, hydro, amongst others) will power big cities via the State Grid electricity distribution system. The China Greentech Report 2011 addresses how rural communities offer a potentially huge opportunity for renewable energy providers, in that they are often willing and able to be self sufficient in their energy needs.

• Accelerating Green Building Materials Adoption through Supply Chain Practices – CGTI predicts that one of the biggest growth opportunities in China’s greentech markets will be green building. However, the most urgent and priority opportunities lie not necessarily in green building development, but in advanced materials, green building supplies and supply chain management. The China Greentech Report 2011 explains how today’s challenges can become tomorrow’s success stories.

• Wastewater Treatment Plants Hidden Opportunities – As part of a commitment to confront its water crisis, China built wastewater plants that increased the treatment ratio from 34% in 2000 to 70% in 2010. While there are good opportunities in the operation and maintenance (O&M) markets as well as the build-operate-transfer (BOT) markets, a less obvious but significant opportunity lies in converting the wastewater sludge into energy and new revenue opportunities. The China Greentech Report 2011 explores how companies can partner with public and private entities to tap this relatively underserviced market.     

“The greentech industry in China is developing so rapidly that no single company can provide all the answers, even within a single sector,” claims CGTI co-founder Ellen Carberry. “Working together, the diverse Partners of CGTI collaborate towards common agendas, and through this collaboration, create powerful partnerships that are capable of creating cross-sector solutions that will lead the charge of low carbon urban development.”     

Download The China Greentech Report 2011 at no cost and learn more about The China Greentech Initiative by visiting www.china-greentech.com.

About CGTI
Founded in 2008, The China Greentech Initiative (CGTI) has rapidly grown to become the only China-international collaboration platform of 100+ organizations, focused on identifying, developing and promoting green technology solutions in China. Partnering organizations are technology buyers and sellers, service providers, investors and policy makers. Built on two cornerstones, strategic market research and a network of 300+ industry experts, CGTI provides participating organizations with world-class market insights and partnering opportunities. For more information, please visit our website www.china-greentech.com.

About PwC
PwC firms provide industry-focused assurance, tax and advisory services to enhance value for their clients.  More than 161,000 people in 154 countries in firms across the PwC network share their thinking, experience and solutions to develop fresh perspectives and practical advice.

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